TEAM: Pietro Zandonella Maiucco _ Italy _ IUAV,
Eugenio Gervasio _ Italy,
Marta Battocchio _ Italy _ IUAV




No matter where you are, but where you wanna be

Picture you’re in a room, in your office, that you can relate with the same people, see same things, hear your colleagues talking and laughing, being in daily situation.

Imagine seeing, on the usual desk, the old photo of the Caribbean vacation of three years ago, a beautiful sunset, far away and attractive at the same time, almost immersive, next to the small cactus that take care every day … suddenly, a colleague calls you, look up and realize that the walls around you have vanished, disappeared, leaving room for that beautiful landscape!

Freelens is a technology that will allow you to live the same experience as above, will allow you to break down the physical walls of the rooms, leaving space to a completely imagined and editable reality, which will allow you to feel in a perfect place, built “ad hoc” from yourself to yourself.

By transferring electro pulses directly to your brain, it will create around you an “immersive cerebral reality” in which normal waves and frequencies that surround us are multiplied and modified by the brain to recreate, beyond the usual monotonous walls, landscapes and breathtaking sensation without no physical limits.

Choose the right place and free your creativity!


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