H-O-T-M
TEAM: HJ (EdgeJay) Lim – NIL
The next generation of Hotel-On-The-Move
— Inspired by the cruise ship travelling experience – simple no-frills check-in and the tourist is brought around the world in a cozy room – H-O-T-M seeks to redefine the land travelling experience. Yes, there is the caravan where families journey together from camp-sites to cities. You can also roam about in your Jeep or SUVs and check-in at the next motel. But, in H-O-T-M, you get to meet strangers from different cultures, make new friends and journey together from place to place. Just check-in at the airport concierge, board the H-O-T-M with your room card and you will be on your way to the top tourists destinations, island-wide and even cross-borders.
Do keep your room card safe as this will be your key to the hotel facilities available at the Pit-Stops which include fitness gyms & swimming pools (@Fitness Block), movie theatres & arcade (@Entertainment Block), sauna, Jacuzzi, experiential showers and more (Please refer to the List of Facilities offered at the different pit-stops). Plus, you get to shop and dine at great discounts at every Pit-Stop! Simply present the card before your shopping purchase or pre-book a dining package online.
The journey doesn’t end when the sky turns dark. H-O-T-M will ‘cruise’ along the suburbs where you can gaze at the stars in the comfort of your bed. For the party goers, H-O-T-M will be docking at the local nightlife district for a few hours. Be sure to come back on time as H-O-T-M will be continuing the journey to the East for sunrise, before heading cross borders to the next destination! —
The H-O-T-M idea is for the tourists to travel 24/7 and take control of their travel experience. From a Master Planning point of view, H-O-T-M concept frees up space, which is especially important in land scarce Singapore, a tiny red dot on the World Map. Hotel rooms are made to move from places to places and amenities such as bathrooms, lobbies, restaurants, function halls etc. are integrated with shopping malls to serve both the hotel guests and the community. Tourists can even experience the local lifestyle & cultures in these shared community malls!
H-O-T-M also seeks to redistribute manpower for efficient use of resources as it requires few service staff to operate. And when driverless technology is further developed in the near future, H-O-T-M can roam freely with GPS. For the hotel owner, it would mean zero land costs, reduced labor costs and increased efficiency and productivity. He would be a mall creator instead. To create a successful H-O-T-M model, he could choose a partner from the shipping industry to assume the room logistics and transport role.